A Tale of Two Anthologies

The following is likely to be of interest more to writers, especially those interested in having their work included in an anthology, but here we go anyway.

During the second half of 2020, I had two anthology projects on my to-do list — one of which ended successfully, the other, not so much — and it’s that second one that was truly disappointing, because it was an anthology I was going to edit.

A bit of backstory: due to the pandemic, renaissance faires across the country — including the one I’m involved with as fight director, the Connecticut Renaissance Faire — had to cancel their seasons. Beyond the disappointment felt by many patrons and participants, this was a huge blow to artisans and performers who make their living at these shows — and as self-employed artists, their financial safety net options were even scarcer than for a lot of folks with “regular” jobs.*

(* = I say “regular” rather than “real” because working in the performing arts is as legitimate a field of employment as any, but it can be unsteady and irregular in terms of consistency of schedule and income. But I digress…)

Around the time the CTRF producers were debating whether to attempt opening in the fall, I was working on a submission for an upcoming anthology of superhero romance stories. On a bit of a whim, I decided to put together an anthology myself, the proceeds for which would be donated to the RESCU (Renaissance Entertainers Services and Crafters United) Foundation, which provides financial aid to faire participants in need.

I went with fantasy for the genre and submissions would be open to anyone who in any way participated in a renaissance faire, both of which I felt best reflected the faire community’s typical interests and sensibilities. To tie the stories together, I required that they take place in a fair or festival setting.

As a point of interest, this is all typical for anthologies; they frequently have some sort of unifying theme or concept, and submissions are open only to a specific demographic. These criteria may seem like they’d be limiting, but they’re there for good reasons.

On the former point: without a core concept, or at the very least a primary genre to tie the stories together somehow, an anthology is tough to market. It may sound counterintuitive, but trying to be all things to all people doesn’t necessarily net you a wider audience. If you’re a fan of horror stories, how inclined would you be to spend good money on an anthology with only one horror story?

As for opening submissions only to the rennie crowd: I wanted this anthology to be by those within the community to give it extra meaning. When that decision was questioned, I put it this way: if someone was publishing a collection of stories about the musical Hamilton, would you rather read stories by the cast and crew who worked on the show, or by some random audience member?

Besides, the national rennie community was huge, and full of creative energy looking for an outlet. I figured the response would be pretty strong, and at first, I seemed to be right. I worked up the submission guidelines, posted them on my website and posted an announcement on several faire-oriented Facebook pages. Within two weeks, more than 300 people had viewed the submission guidelines.

I thought I was all set. I assumed — based on nothing, admittedly — that half of those people would never submit anything. Of the remainder, half of them would be rejected instantly for failing to follow submission guidelines or submitting a manuscript riddled with errors — the two big reasons for immediately rejecting a manuscript, regardless of the publisher — leaving me with 75 submissions worth reading. I reckoned the odds of finding ten to twelve quality stories from that were fairly high.

Between the time submissions officially opened on September 1 and when they closed on December 31, I received eight submissions.

Of those, half were insta-rejections for failing to follow the submission guidelines — specifically, the criterion that the story had to offer a fair or festival as its primary setting. Two stories had no such setting whatsoever, and the other two used a modern renaissance faire as its setting, which I specifically ruled out because I felt it limited the anthology’s appeal to a too-select audience — and, frankly, because it felt cheesy as hell.

Three stories had potential, but also had some issues that needed to be resolved before they were ready for publication. To be blunt, under different circumstances, two of the stories also would have been rejected out-of-hand because they read like first drafts. There were typos galore, egregious formatting errors, glaring continuity glitches, redundant word choices — issues typical of any first draft.

But I wasn’t exactly experiencing an embarrassment of riches for submissions, so I decided to see if these stories could be polished to professional quality. I asked my friend and fellow indie author Lyndsey Luther (Greencloak) to serve as my co-curator and co-editor, and together we reviewed the stories that had cleared the first hurdle, wrote up our respective notes, and sent the manuscripts back for revisions.

One author sent back a new draft. The other two fell off the face of the earth, neither returning revised stories nor formally withdrawing their submissions.

The eighth story we never read because it came in at the end of December, by which point it had become clear this anthology was DOA. On December 31, I sent emails out to everyone who had submitted but not been formally rejected announcing the project’s cancelation.

Naturally I was disappointed by this, but I consoled myself with the fact that the time I’d mentally blocked off for the next steps in the project — editing and formatting the manuscript, sending out contracts, prepping the Kickstarter campaign to fund everything, etc. — was available to me again and I could focus more on my own writing.

And on the other anthology, which I’ll tell you about now. Don’t worry, this part is much shorter.

Some of the folks behind the website superhero-fiction.com decided to put together an anthology of superhero romance stories. As it happened, I had the skeleton for a story in the back of my mind — a concept for another superhero anthology of pulp hero-style stories, which I never pursued because the anthology was not paying its contributors; the publisher was going to keep all sales revenue for its own purposes, so I tucked the idea away for possible later use.

When the call for submissions for Beneath the Mask – A Superhero Romance Anthology went out, I pulled the concept out of mothballs and got to work. Within a few days, I had a finished first draft of Like a Knife in the Heart featuring a brand-new character, the Sapphire Silhouette. After sending it out to some beta readers for feedback, I reworked it a little, got the word count down to where it needed to be — barely, but I made it work — gave it a few coats of polish, and sent it off.

And then I waited.

Several weeks later, I heard back from the curators, who loved the story but wanted the romance elements to be front-loaded a little more, which I didn’t entirely agree with from a structure perspective. I felt the culmination of the romantic tension between the Sapphire Silhouette and her love interest was just that, a character arc reaching a climax, needed to follow the climax of the plot, but the curators wanted the romance to be up front and center. It was a romance anthology, after all, they reasoned, so I spent a day juggling story points around to give them what they wanted and sent it off again.

And then I waited some more.

Near the end of the year, I got word that my story was good to go, pending a final editorial review — which for me involved one extremely minor note that didn’t even require a fix.

More waiting.

But worth it in the end, because the anthology is locked for a Valentine’s Day release.

I realize I’ve thrown a lot at you, so let me summarize the big takeaways for me, which I hope you aspiring writers might find useful should you decide to submit to an anthology:

  • Pay attention to an anthology’s chosen genre and theme, and craft your story to meet those criteria.
  • Also, pay attention to who is welcome to submit stories. If the criteria don’t apply to you, don’t submit.
  • Anthologies, even from small presses, can receive hundreds of submissions, so patience is not only a virtue, it’s necessary.
  • Follow the submission guidelines, to the letter.
  • Make sure your submission is as polished as possible.
  • It’s in your best interests to submit as early as possible and not at the last minute. It takes pressure off the curator, and it gives you time to submit a new story if your first one is rejected.
  • If the curator contacts you for any reason, respond immediately. Don’t procrastinate, or worse, ghost them.
  • Respect word count limits. Don’t under- or overwrite and assume the curators will give it a pass.
  • Don’t submit to anthologies that don’t pay the author. Your time, effort, and art have value. Don’t give them away for free — or worse, to enrich a publisher who won’t share the wealth.
  • Remember what I said about patience. It takes time to read and review submissions, so don’t contact the curator to ask how things are going. It’s a “don’t call us, we’ll call you” situation.
  • The curator might ask for changes to your story. That’s normal. It’s on you to decide whether to stick to your guns or make the changes, but if you stand firm and refuse to alter your submission, don’t be surprised if that earns you a rejection.

Now, get writing, and good luck!

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A Guide to Professional Aspiring Authors

I recently wrapped my winter show schedule (Arisia and Boskone), and while neither show was a big moneymaker, alas, I got to meet and chat with other writers, which is always fun.

It’s also a little frustrating at times, because so many aspiring authors fall under a category I’ve come to refer to as the Professional Aspiring Author. These are writers who say they have a solid idea for a novel, but haven’t finished it yet — and in many cases, haven’t even begun working on it yet, and they have a million reasons why this is.

These reasons often suck. They’re flat excuses not to do the hard work of writing their novel. Sometimes people are simply more in love with the idea of writing a novel than the actual writing, but sometimes it’s how their own fear of failure manifests. If they never release their creation into the world, they can always fantasize about what might have been rather than face the possible cold, reality of being rejected by readers.

Now, let me clarify that my sense of frustration isn’t selfish in nature. I don’t secretly roll my eyes at these people and bemoan my fate at getting cornered by another big-talking, big-planning wannabe; I’m saddened that there are so many people with a lot of enthusiasm and often great ideas, but somehow wind up so stuck in their own heads that it would be a miracle if they ever get a word down on paper.

Below are some of the most common Professional Aspiring Authors I encounter, and my purpose in identifying these types is not to mock or ridicule, but to give readers of this post who may themselves be Professional Aspiring Authors a kick in the pants, shake off their excuses for not doing the work, and finally strike that “Aspiring” label.

The Over-Planner

This is the author who excitedly tells me about their 30-page plot outline, now in its fifth draft, or how they’re busy creating their fantasy world’s monetary exchange system, or how they’ve worked up exhaustive backstories for every primary, secondary, and tertiary character in the cast.

Whenever I ask how much of the actual novel they’ve written, I usually get a moment of awkward silence followed by, “I’m almost ready to start writing, but first I have to finish [plotting, worldbuilding, writing character bios, etc.].”

These people will never actually write the story — and if they do, they run the risk of writing a stiff, lifeless story because they’re so married to all the plans they laid out (go read Why Your Fantasy Novel Sucks by Professor Awesome for a more detailed analysis of this problem).

Quick aside: I say as a Pantser — someone who does little to no pre-planning before writing — that this is not meant as a slam against Planners, that kind of writer who maps everything out before writing. Neither approach is “the right one” in an objective sense; Planners create great stuff because as a writer, that’s the approach that works best for them, but over-planning is an easy trap for amateur authors to fall into.

The Overworked and Over-committed

The number one excuse I hear among Professional Aspiring Authors is, “I don’t have time to write.”

Short answer: bullshit. Yes they do.

Longer answer: I’m going to bet that they do indeed have time to wrote, but they’re choosing to spend that time on other activities — watching TV, going to the gym, a weekly bowling league, some other creative hobby — and they’re unwilling to sacrifice any of those things to give themselves writing time.

In other words, what they’re really saying is, “I don’t have time to write and still do all the other fun stuff I like to do,” and that is more likely the truth of the matter.

But here’s another truth: that extra time won’t magically appear. You want to write a novel? You have to make time, and that might mean making sacrifices. And if you’re not willing to make those sacrifices, then maybe it’s time for another hard truth and admit that you don’t really want to write a novel, you just want to talk about it.

The Temporarily Inconvenienced Bestselling Author

This Professional Aspiring Author has a website and a regular blog, social media accounts everywhere, and is constantly posting articles on writing, reviews of other authors’ work, their own helpful writing tips, and occasionally mentions the novel they’re allegedly working on.

I’ll admit, this type I find particularly grating, because the TIBA often embodies the worst form of the old axiom, “those who can’t do, teach.” They’re quick to offer writing advice and tell others what they’re doing wrong, but have never actually written anything of their own — but oh, they’re working on it.

The Invisible Author

This is the Professional Aspiring Author I have the most sympathy for. They’ve finished a project, sometimes multiple projects, and they could release them at any time, but they can’t get over that massive final hurdle that is the fear of failure.

I get it. All authors get it. Mustering the courage to pull the trigger and release your work out into the world, which has no obligation to be kind in its opinions (indeed, too many people revel in the opportunity to be cruel to complete strangers) is a huge accomplishment. I’ve heard from many more experienced authors than me that simply bringing a novel to completion is a major achievement, perhaps the most important achievement in the process, but personally, I’d put releasing the novel as a close second.

If this is you, there’s nothing wrong with dipping your toe in the water; you don’t have to dive in head-first. Post stuff online. Try releasing a short story. If you haven’t shown your work to anyone, find people to test-read for you. There are ways to ease into it.

The One-Hit Wonder

I encountered a couple of these types at Arisia, people who have actually released a novel, but only the one…several years ago…and haven’t released anything since and have turned into one of the other aforementioned Professional Aspiring Authors, or some combination thereof.

For whatever reason, these individuals tend to be rather pompous and self-important, as if their single accomplishment grants them the right — nay the obligation to share their (often unsolicited) advice with everybody. I overheard one gent regaling my neighbors at Arisia at length about the craft of writing, and I Googled him to see if he actually knew what he was talking about. The dude had one self-published book — not terribly successful, judging by the scant Amazon reviews it had — from nearly ten years ago and hadn’t done anything since then, but he deemed himself fit to lecture a small group of more accomplished and prolific authors on how to write.

(FYI, he was a man and the people he was lecturing were all women, so of course he felt compelled to mansplain writing to them.)

Folks, if this is you: don’t be this person. You want to talk shop with a fellow author? Great, but ask first, just don’t start pontificating. Your listener might well be far more knowledgeable than you, and for writers, nothing is a greater turnoff than being told how to do your job.

Weekly Update – December 17, 2019

All righty, folks, it’s one week plus one day until Christmas, so I’m putting the weekly updates to bed until 2020. I’ll have my usual Thursday auto-posts in the meantime.

WRITING PROJECTS

The Action Figures Omnibus – Volume One: Awaiting editing.

Action Figures – Issue Nine: Hell Hath No Fury: Work has begun on a penultimate draft. Editing should be wrapped up in January, which means I’m looking at a February release.

Action Figures – Issue Ten: Unintended Consequences: First draft is underway.

The Adventures of Strongarm & Lightfoot – Assassins Brawl: Audiobook in final processing, release pending.

The Adventures of Strongarm & Lightfoot – Blades of Glory: Audiobook reading copy is prepped and ready to go. Should be ready for an early 2020 release.

The Adventures of Strongarm & Lightfoot – Sworded Affairs: Ready for editing! Tentatively set for an early 2020 release.

The Adventures of Strongarm & Lightfoot – Elfish Motives: Book five is in the plotting stages. Tentatively scheduled for a late 2020 release.

APPEARANCES & EVENTS

  • Arisia 2020 – January 17 – 20, Westin Boston Waterfront Hotel. I’ll be in the dealers room and on several panels.
  • NEW! Boskone 2020 – February 14 – 16, Westin Boston Waterfront Hotel. No panels this year, alas, but I’ll be in the dealers room again.

The New England Speculative Writers group has a new preview book for newsletter subscribers. Pick it up and read the opening chapters to Well-Behaved Women – Awakening and other stories.

If you’d like to make sure you don’t miss any news from me, remember that I have a weekly newsletter that features some of the stuff you see posted here plus new, newsletter-exclusive material. Click this link to sign up.

Weekly Update – December 10, 2019

 

The year’s winding down, so everyone’s productivity — mine, my editor’s, my cover artist’s, my audiobook narrator’s — will be in low gear until January, but then things will start up again in a big way. To wit:

WRITING PROJECTS

The Action Figures Omnibus – Volume One: Awaiting editing.

Action Figures – Issue Nine: Hell Hath No Fury: Work has begun on a penultimate draft. Editing should be wrapped up in January, which means I’m looking at a February release.

Action Figures – Issue Ten: Unintended Consequences: First draft is underway!

The Adventures of Strongarm & Lightfoot – Assassins Brawl: Audiobook in final processing, release pending.

The Adventures of Strongarm & Lightfoot – Blades of Glory: Audiobook reading copy is prepped and ready to go. Should be ready for an early 2020 release.

The Adventures of Strongarm & Lightfoot – Sworded Affairs: Ready for editing! Tentatively set for an early 2020 release.

The Adventures of Strongarm & Lightfoot – Elfish Motives: Book five is in the plotting stages. Tentatively scheduled for a late 2020 release.

APPEARANCES & EVENTS

  • Arisia 2020 – January 17 – 20, Westin Boston Waterfront Hotel. I am confirmed as a vendor for next year! Now I’m waiting to hear about any panel assignments.

The New England Speculative Writers group has a new preview book for newsletter subscribers. Pick it up and read the opening chapters to Well-Behaved Women – Awakening and other stories.

If you’d like to make sure you don’t miss any news from me, remember that I have a weekly newsletter that features some of the stuff you see posted here plus new, newsletter-exclusive material. Click this link to sign up.

Weekly Update – December 3, 2019

I know, the Black Friday through Cyber Monday shopping period is over, but I’m extending my sale by two more days!

That’s right, the Kindle editions of the first books in the Action Figures and Adventures of Strongarm & Lightfoot series and the Well-Behaved Women trilogy will be on sale for 99 cents through this coming Thursday! You can buy any of these books now as a gift and schedule them to be delivered to the recipient on Christmas Day (or any date you choose).

WRITING PROJECTS

The Action Figures Omnibus – Volume One: Awaiting editing.

Action Figures – Issue Nine: Hell Hath No Fury: Beat reader feedback is coming in, and the cover art is almost done.

The Adventures of Strongarm & Lightfoot – Sworded Affairs: Third draft is finished and it’s almost ready for editing.

The Adventures of Strongarm & Lightfoot – Assassins Brawl: Recording of the audiobook edition is done and it’s now in final processing!

APPEARANCES & EVENTS

  • Arisia 2020 – January 17 – 20, Westin Boston Waterfront Hotel. I am confirmed as a vendor for next year! Now I’m waiting to hear about any panel assignments.

The New England Speculative Writers group has a new preview book for newsletter subscribers. Pick it up and read the opening chapters to Well-Behaved Women – Awakening and other stories.

If you’d like to make sure you don’t miss any news from me, remember that I have a weekly newsletter that features some of the stuff you see posted here plus new, newsletter-exclusive material. Click this link to sign up.

So You’re Participating In NaNoWriMo

This is a re-post, slightly updated.

***

National Novel Writing Month (NaNoWriMo), which is all about getting creative writers motivated to write a 50,000-word novel in 30 days, is ending today. If you’ve been participating in this, awesome. Go you.

NaNoWriMo

Seriously, good for you. Whether you’re doing this for the first time just for the fun of it or you’ve always wanted to take a serious crack at becoming a novelist — via traditional or self-publishing — and you’re using NaNoWriMo to light a fire under your ass and finally get it done, I hope you find it an exciting and rewarding experience.

Now comes the “however” part…

I’ve known a few people who did in fact attempt to parlay their NaNoWriMo product into a published novel and failed hard, and what I’ve gleaned from their efforts is they made a critical mistake of thinking that once the novel is completed, all they have to do is run spellcheck once and that’s it — their novel is finished.

No. No no no. Your work has only just begun.

First of all, 50,000 words is not necessarily a proper novel; depending on your genre, that might only be a novella — which isn’t a bad thing, but if you plan to seek an agent or traditional publisher for your work, you might want to think about going beyond 50,000 words (and, honestly, 50,000 is a great goal to aim for, but I’d advise you not to hamper yourself by insisting that you fit the story you’re trying to tell into a 50,000-word box if it’s meant to be longer).

This piece by Chuck Sambuchino is a great reference for typical novel lengths, and you’ll see that once you start writing for any adult market, 50,000 words isn’t going to cut it as a “novel.”

Conversely, you shouldn’t pad out what you have just to meet a word count benchmark. Chances are you’ll edit that out anyway as superfluous fluff (more on that in a minute). Tell the story and don’t worry so much about the word count. Just be aware it will affect how you market the book, whether to an agent or publisher or, if you go the indie author route, to readers.

If November is National Novel Writing Month, December should be National Novel Revising Month. This is when you take your finished first draft, read through it, and recoil in horror at how truly not finished it is. You’re going to find spelling errors, grammatical errors, punctuation errors, continuity gaps, plot holes, inconsistent characterization, clunky dialog — all manner of major and minor screw-ups. Suddenly, the literary masterpiece you think you wrote will turn into a steaming pile of crap that will make you doubt your talents as a writer.

Welcome to the world of writing.

First drafts aren’t about producing a finished work; it’s about getting the ideas out of your head and onto the screen. Second drafts are about replacing or scrapping entirely everything that’s wrong with the story and strengthening everything that does work. Since you’ve given yourself a month to do this, take your time. Go through the manuscript a few times and keep fine-tuning it.

No, you’re not done yet, because January is National Novel Test-Reading Month. This is when you send your manuscript to some trusted friends to look it over and tell you what you think. Four to six people is a good number of beta readers, but make sure you choose people who will be brutally honest with you. You don’t want their praise, you want their criticism. You want them to tell you what still isn’t working so you can fix it in February, which is National Novel Revising Month – The Sequel.

Don’t undersell the importance of this step. By now you’ve gotten a little too familiar with your novel and aren’t seeing a lot of the flaws anymore. Outside eyes will catch the problems you’re no longer seeing. And don’t dismiss this as “art by committee.” Just because your readers make suggestions, you’re not obligated to heed them (though you’d be foolish to ignore them out of hand. Think about their critiques long and hard before you make a decision one way or the other).

While the book is out with test-readers, you can consider whether you want to try and pursue a traditional publishing avenue or go the indie author route. Each approach has its own set of advantages and disadvantages (explained in detail here), so consider what you need, want, and hope to get out of putting your book out there, and see which path fits better. Personally, even if you decide to go with self publishing, going through the process of preparing your book for submission to agents and publishers is a good experience. It’ll help get you in a professional mindset, you’ll learn how to concisely describe your book and pitch it to a prospective reader — something you’ll have to do a lot as an indie author — and who knows? Maybe you’ll get picked up.

You can find an extensive list of publishers and agents in the Writer’s Digest market guide, along with many helpful hints for putting a submission package together. I’d also advise checking out the SFWA Writer Beware page, especially if you go looking at small presses.

If and when you decide to pursue indie authorship, this is a good time to start hunting down editors and cover artists — two things you do not want to skimp on. You want someone with a professional eye to review your finished manuscript for any lingering errors and perhaps make final suggestions for tweaking this or that, and you want a real artist to put together an eye-catching cover that will attract readers’ attention.

Services such as Kindle Direct Publishing can help you put together a prefab cover that looks decent, and for little to no money, but if this what you choose to do, tread carefully, and never assume your skills as a graphic artist are sufficient to the task. Chances are, they’re not.

An aside: yes, these people will cost you money. It’s worth the investment. If you can’t pay for them out of pocket, crowdfunding may be your salvation — but again, do your research to find out what makes a successful crowdfunding campaign or you’ll hit a brick wall pretty fast.

Assuming you’ve managed to stay on-schedule so far, dedicate March to preparing everything while your editor does his/her thing. Get your submissions list ready — or, if you’re self publishing, make sure you’ve familiarized yourself with your chosen platforms, because preparing a novel for publishing is a major undertaking in and of itself. Prepare your cover/query letter, synopsis, and any other required submission materials. If you need to, go back into your manuscript and fix any lingering problems, even if it pushes your timeline back (unless you want to be embarrassed by putting out a novel that isn’t ready for public consumption).

Once all your ducks are in a row, once all the Is are dotted and Ts are crossed, it’s time to face the scariest part of the process: pulling the trigger and actually submitting the novel to agents/publishers or releasing it via your chosen self-publishing platform. Trust me, it’s terrifying, but take the leap. The worst you can do is fail, and there’s absolutely nothing wrong with that.

There’s a LOT more to do once the book is out there — marketing, promotions, publicity, etc. — but that’s a dissertation for another time. For now, it’s time for you to get back to work. Go write something!

Weekly Update – November 26, 2019

Thanksgiving is two days away, and immediately after that, the holiday shopping season kicks into high gear. Well, who am I to not engage in crass commercialism?

That’s right, the Kindle editions of the first books in the Action Figures and Adventures of Strongarm & Lightfoot series and the Well-Behaved Women trilogy will be on sale for 99 cents beginning on Black Friday and through Cyber Monday! Remember, you can buy any of these books now as a gift and schedule them to be delivered to the recipient on Christmas Day (or any date you choose).

I’m also participating in a cross-promotional effort with the Superhero Fiction Authors group, so go here to check out other superhero novels that will be on sale during this period.

But wait, there’s more! I’m also part of a cross-promotional effort with the New England Speculative Writers group, so here are even more great books on sale for 99 cents!

Hey, speaking of the superhero fiction group I belong to, we’re holding a cover art contest. Nothing major, mostly a fun thing to direct traffic to the site (and our books), but the cover of Action Figures – Issue Eight: Crawling From the Wreckage, created by Patricia Lupien, is in the running, so if you’re of a mind, go show my awesome cover artist some love!

WRITING PROJECTS

The Action Figures Omnibus – Volume One: Awaiting editing.

Action Figures – Issue Nine: Hell Hath No Fury: Beat reader feedback is coming in, and the cover art is almost done.

The Adventures of Strongarm & Lightfoot – Sworded Affairs: Third draft is finished and it’s almost ready for editing.

The Adventures of Strongarm & Lightfoot – Assassins Brawl: Recording of the audiobook edition is done and it’s now in final processing!

APPEARANCES & EVENTS

  • Arisia 2020 – January 17 – 20, Westin Boston Waterfront Hotel. I am confirmed as a vendor for next year! Now I’m waiting to hear about any panel assignments.

The New England Speculative Writers group has a new preview book for newsletter subscribers. Pick it up and read the opening chapters to Well-Behaved Women – Awakening and other stories.

If you’d like to make sure you don’t miss any news from me, remember that I have a weekly newsletter that features some of the stuff you see posted here plus new, newsletter-exclusive material. Click this link to sign up.

Weekly Update – November 19, 2019

Next week, the Kindle editions of all three first books in my three series — Action Figures, The Adventures of Strongarm & Lightfoot, and Well-Behaved Women — will go on sale for 99 cents!

Action Figures and Well-Behaved Women will also be part of cross-promotional efforts with several other authors, and I’ll have more info on those next week!

On another note, mostly of interest to other indie authors…

Earlier this year, I was invited to participate in a multi-author event, but I declined due to what I regarded as an exorbitantly high table fee — $125, which got me a table for four hours of a first-year, one day, eight-hour show. For context: Arisia charges $120 for a table for its entire four-day weekend (early Friday evening through early Monday afternoon).

I later learned that the table fee was greatly slashed to, according to one author who attended, $45 — still for only a four-hour block. I also learned from a number of attending authors, that wasn’t enough of a reduction to make the show profitable. One person said they made their table fee back, others said they ran at a loss — but they “had fun,” “got to network with other writers,” and “got some decent exposure,” so it was all good, they said.

Excuse me a minute while I set up my soapbox…

If you’re an author with designs on making a career of your writing, full- or part-time, you have to adopt a businessperson’s mindset, which means you have to always consider the dollars and cents of doing an event at which you’re allowed to sell books.

Basic rule of thumb: if you don’t make a profit, or at the very least break even on your expenses, the show is not successful.

Quick aside: in business there is something called a “loss leader,” which is typically a product sold at a loss for the express purpose of attracting customers. This is an established and, under the right circumstances, viable approach to lining up future sales.

The problem I often see is when authors who take a bath at an event brush it off, claiming that they got good exposure and a lot of people said they’d buy the book online at a later date.

Here’s the problem: people say a lot of stuff they don’t mean, especially at conventions and fairs at which people sell their wares. “I’ll be back later” is one of the greatest customer lies in the convention scene. It’s code for, “I’m not going to buy anything but I don’t want to say so to your face, so here’s some false hope for you.”

As for authors who do see an online sales spike after an event, claiming cause and effect strikes me as wishful thinking. Sure, an increase in sales via Amazon (or whoever) following an event could be directly connected (in effect, the aforementioned loss leader). It could also very well be coincidence, and it’s damn near impossible to prove which scenario is true.

In any case, it still doesn’t make the show profitable or break-even. You didn’t meet or exceed the cost of being there, ergo the show was not successful.

Now, having said all that, I know authors who do shows fully expecting to walk out in the red — authors who have some other reason to be there, usually. They’re on panels or doing readings or conducting workshops — things that are much better loss leaders than standing at a table in the vendors’ area. There’s active engagement with potential customers who will learn something about the authors and what they have to offer.

If your goal is to have fun and network, go to events as a patron, but if you’re there as a businessperson, do your research to determine whether a given event is likely to yield positive financial results. Don’t enrich someone else at your own literal expense.

WRITING PROJECTS

The Action Figures Omnibus – Volume One: Awaiting editing.

Action Figures – Issue Nine: Hell Hath No Fury: Draft two in review with beta readers.

The Adventures of Strongarm & Lightfoot – Sworded Affairs: Third draft is almost finished!

The Adventures of Strongarm & Lightfoot – Assassins Brawl: Recording of the audiobook continues.

APPEARANCES & EVENTS

  • Arisia 2020 – January 17 – 20, Westin Boston Waterfront Hotel. I am confirmed as a vendor for next year. Now I’m waiting to hear about any panel assignments.

The New England Speculative Writers group has a new preview book for newsletter subscribers. Pick it up and read the opening chapters to Well-Behaved Women – Awakening and other stories.

If you’d like to make sure you don’t miss any news from me, remember that I have a weekly newsletter that features some of the stuff you see posted here plus new, newsletter-exclusive material. Click this link to sign up.

Weekly Update – November 12, 2019

Not much to report, because The Big Move to Oxford took up all of my weekend, and then some. I’m working on getting the new writing space in order.

WRITING PROJECTS

The Action Figures Omnibus – Volume One: Second pass is finished, and now this one goes on the back burner for a while so I can focus on other things.

Action Figures – Issue Nine: Hell Hath No Fury: Draft two in review with beta readers.

The Adventures of Strongarm & Lightfoot – Sworded Affairs: Third draft has begun!

The Adventures of Strongarm & Lightfoot – Assassins Brawl: Recording of the audiobook continues.

APPEARANCES & EVENTS

  • Arisia 2020 – January 17 – 20, Westin Boston Waterfront Hotel. I am confirmed as a vendor for next year! Now I’m waiting to hear about any panel assignments.

The New England Speculative Writers group has a new preview book for newsletter subscribers. Pick it up and read the opening chapters to Well-Behaved Women – Awakening and other stories.

If you’d like to make sure you don’t miss any news from me, remember that I have a weekly newsletter that features some of the stuff you see posted here plus new, newsletter-exclusive material. Click this link to sign up.

Weekly Update – November 5, 2019

It’s been a hectic week or two due to our Big Move to Oxford. We closed on the house last week and started moving stuff over right away. I also started setting up what will become my writing office! This weekend is The Big Move, when we haul over all the major furniture, at which point the moving part will be complete and we can get down to setting up the house.

 

WRITING PROJECTS

The Action Figures Omnibus – Volume One: Second pass continues.

Action Figures – Issue Nine: Hell Hath No Fury: Draft two in review with beta readers.

The Adventures of Strongarm & Lightfoot – Sworded Affairs: The beta readers have spoken, but I’ve yet to sift through their notes due to the move.

The Adventures of Strongarm & Lightfoot – Assassins Brawl: Recording of the audiobook continues.

APPEARANCES & EVENTS

  • Arisia 2020 – January 17 – 20, Westin Boston Waterfront Hotel. I am confirmed as a vendor for next year! Now I’m waiting to hear about any panel assignments.

The New England Speculative Writers group has a new preview book for newsletter subscribers. Pick it up and read the opening chapters to Well-Behaved Women – Awakening and other stories.

If you’d like to make sure you don’t miss any news from me, remember that I have a weekly newsletter that features some of the stuff you see posted here plus new, newsletter-exclusive material. Click this link to sign up.